by Hotelier Staff May 5, 2021

Farah Sarieddine was 24 when she was headhunted by Anantara The Palm Dubai Resort to join its marketing team. She had risen the ranks of PRCO, first as a PR junior executive, then PR executive and finally PR assistant manager, before joining Minor as marketing and communications manager.

Just a few months into her role of one of the Palm’s most popular resorts, she was awarded Best PR Campaign for 2018 by Minor Hotel Group, credited as helping to create campaigns that resulted in the highest occupancy and revenue levels not only within the property itself, but across the whole of the Palm.

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